SEO for September, 2007
Web Site Optimization
September 24, 2007 – 10:13 pm 550 ViewSEO tactics have not changed a great deal over the past 10 years I have been an SEO. In general terms the only effect time has had on SEO is to vary the intensity of the optimization for particular page elements. That is the rub of course; some search engines appreciate the optimization of particular page elements over others. In the case of Yahoo, this old property with a relatively young algorithm tends to favour the following elements:
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Popularity: 81%
Page Strength Analysis Tool
September 21, 2007 – 6:39 pm 480 ViewSEOMoz.org has developed a fantastic tool that calculates something they call “Page Strength” which can be used in to gauge the importance and visibility of any Website or Webpage.
I think it’s a great tool for any budding entrepreneur or marketer to have, as the Page Strength score is probably a much more accurate reflection of a Websites importance than Alexa Rank or Google PageRank alone.
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Popularity: 61%
Why is Search Engine Marketing So Popular?
September 21, 2007 – 11:18 am 474 ViewThe key to marketing has always been getting one’s product recognized by as large a group of people as possible. Advertising has always been the key to any marketing effort. Companies spend millions on ad placements in trimedia campaigns that encompass print, radio and television.
Print, radio and television have traditionally been the main medium for marketing. However, in the past decades, another form of paid advertising has found itself on the rise, and this utilizes the internet.
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Popularity: 61%
Linking strategy for search engine optimization
September 10, 2007 – 11:33 am 519 ViewLinks (liên kết)
Link là yếu tố quan trọng sau content (nội dung website) trên internet. Bởi vì đó là cách thế giới internet được kết nối với nhau, thông qua links. Bài viết này sẽ giải thích về tầm quan trọng của links và làm sao để sử dụng chúng hiệu quả để có thể đạt được thứ hạng cao trên search engine.
Link Campaigns (chiến dịch tạo liên kết)
Mọi website thành công đều phải có links đến nó. Đó là điểm quan trọng trong việc xếp hạng trên search engine. Vì thế để có visitor và đạt thứ hạng cao trên công cụ search engine một chiến dịch tạo liên kết phải được lập kế hoạch và thực hiện.
Popularity: 64%
New Ideas in Search and Social Networking
September 7, 2007 – 5:20 pm 504 ViewDespite Google’s dominance – or perhaps because of it – many small companies are entering the search field. Often they use some variation on the social networking approach, or combine it with search. I receive press releases from these companies regularly, and it’s interesting to read the release and check out what they’re trying to accomplish.What you’re about to read, then, are some mini-reviews. Where possible, I’ve visited and poked around each of these sites; each of them had at least one idea worth thinking about. If there is interest, I may revisit one or two of these sites to do a full-fledged review.
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Popularity: 64%
